by Carolyn Thomas de la Pena
In Empty Pleasures, the first history of artificial sweeteners in America, Carolyn de la Pena blends popular culture with business and women's history, shedding light on the invention, production, marketing, regulation, and consumption of sugar substitutes such as saccharin, Sucaryl, NutraSweet, and Splenda. These companies have enjoyed enormous success by promising that Americans, can "have their cake and eat it too," but Empty Pleasures argues both that these "sweet cheats" have fostered troubling and unsustainable eating habits and are ultimately too good to be true.
Pub. Date: September 2010
Publisher: University of North Carolina Press, The
Format: Hardcover , 320pp