UC Davis Stores and
Equitable Access

2024-25 Campus Impact

Equity in Action

Bar chart showing participation growth to 88% in 2024-25

Equitable Access Participation

Participation in the revolutionary digital-first textbook program continues to grow, reaching 88% in 2024-25.

Close-up of a UC Davis graduation cap decorated with gold and blue rhinestones spelling “UCD” and “University of California Davis 2025,” worn by a graduate at a commencement ceremony.

Textbook Grants

7,500 textbook grants were given to our lowest-income students last year, totaling $1.268 million and bringing the five-year total to $4.9 million.

Logo for “Fund My Textbooks,” featuring the words “FUND MY” in white text inside a green speech bubble pointing toward the right, followed by “Textbooks” in dark gray lowercase letters, with the “oo” stylized as interlocking rings. The website address “fundmytextbooks.com” appears below in smaller gray text.

Creative Crowdfunding

Fund My Textbooks empowers students to create their own crowdfunding campaigns, giving friends and family an easy way to contribute toward college essentials like Equitable Access. Funds can be used across UC Davis Stores for everything from school supplies to Aggie clothing and dorm décor.

Two smiling college students sit outdoors in front of a modern glass building. The student on the left wears a navy blue “Property of UC Davis” sweatshirt, and the student on the right wears a light gray “UC Davis Aggies” hoodie.
Logo for the UC Davis Graduate School of Management, featuring a gold and navy color scheme with a stylized graphic of a road or pathway on the left and the words “UC Davis Graduate School of Management” to the right.

Equitable Access Goes to Graduate School

Equitable Access was introduced to the Graduate School of Management this year, achieving an 83% participation rate in its inaugural year.

Logo for Equitable Access, featuring a stylized gold “E” with a white upward beam design above the words “EQUITABLE access” in bold blue lettering.

Stable Pricing for All

Despite inflation in the larger market, Equitable Access maintained a price of $169 per quarter for the fourth year in a row, providing predictable costs for every undergraduate student.

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Award-Winning Innovation

UC Davis Stores was honored by the National Association of Higher Education Systems with a $10,000 grant recognizing Equitable Access’s efforts to remove cost as a barrier to college.

Campus Pride

A UC Davis student wearing a brown UC Davis sweatshirt and holding a UC Davis folder stands confidently outdoors during a fashion show event, with people and trees in the background.

Let’s Vogue, Aggies!

This year saw the return of the UC Davis Stores fall fashion show, designed to inspire students to get creative with their Aggie gear. An inclusive lineup of models featured everyone from students to staff in their blue and gold best.

A smiling UC Davis student sits on a beach at sunset holding a UC Davis sweatshirt that reads “University of California Davis,” with the ocean and palm trees behind her.

We’re All Aggies

The We’re All Aggies Summer Photo Contest boosted Aggie pride throughout the summer by encouraging students, faculty, alumni, and staff to keep wearing their blue and gold for a chance to be featured on Instagram and win prizes from the Campus Store.

Expanding Our Reach

Our May 2025 pop-up at the UC Davis Med Center helped spread Aggie Pride and gave our Sacramento Aggies a chance to shop their favorites from UC Davis Stores.

An outdoor UC Davis pop-up sale features a sign advertising “25% OFF UC Davis clothing” with the school mascot Gunrock and people shopping under a blue tent.

UC Davis x Disney

Our successful collaboration with Disney lets Aggies show their school spirit and their love of Mickey and friends on a range of apparel, accessories, and gifts. It’s the happiest collab on earth!

Three UC Davis students wearing Aggie shirts smile together inside a Mickey Mouse-shaped photo frame, alongside the text “#Aggie Pride and Disney spirit!

For Students, By Students

Student-Created, Campus-Grown

High school sweethearts-turned-Aggies Ian Gomez and Brianna Romine are the alumni behind we2cow, a rising Davis clothing brand with iconic cow designs and a large student following. Now carried at UC Davis Stores, Gomez and Romine first sold their designs at the Davis Street Market and online through social media. The we2cow collection of sweatshirts and hats has quickly become a student favorite and is our first student-created, campus-grown apparel line.

Three UC Davis students wearing sweatshirts with a cow logo stand together smiling, next to images of matching UC Davis apparel including a navy blue sweatshirt and a green baseball cap featuring the same cow design.

Proudly Independent & Financially Strong

Serving Campus Technology Needs

Our expertise in departmental technology orders, which includes a full range of Dell and Apple computers and tablets, supplies partners across campus with the tech they need at competitive prices, with a seamless ordering and delivery process.

Black Apple logo and blue Dell logo displayed vertically, representing two major technology companies known for their computers and devices.
Colorful 3D bar graph with a rising green arrow above it, symbolizing business or financial growth and increasing success.

Record-Setting Growth

Financial performance continues to trend upward despite the difficult market, positioning UC Davis Stores as an industry leader, with the ability to listen to student needs and pivot to accommodate obstacles while maintaining pricing on merchandise and texbooks that is below our higher ed peers. Our financial performance this year was the highest in our 100+ year history.

Growing Beyond Expectations

TechHub sales have continued to grow since the grand reopening, increasing by 15% this year alone.

Retail display of electronic accessories including tablet cases, mice, and cables neatly arranged on shelves and hanging racks in a store.

Climbing the Ranks

UC Davis Stores was named the third most profitable independent store in the nation in ICBA’s 2024-5 financial report. This accomplishment is particularly significant considering the first and second-ranked schools in the report participate in the NCAA Football Bowl Subdivision (FBS) and play in major conferences like the SEC, Big Ten, Big 12 and Pac-12.

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Investing in Students & Student Success

A Grand Reopening

The grand reopening of the TechHub was a packed house, which included Vice Chancellor Pablo Reguerín in attendance. Featured on Thursday Thoughts with Chancellor May, the event celebrated the updated campus hub for technology sales and repair, which is positioned to serve our students, campus departments, and the larger Davis community.

Pablo stands speaking into a microphone while addressing a large crowd of enthusiastic students gathered inside a brightly decorated campus event space.
A smiling student points toward the entrance of the UC Davis Campus Store, which has large glass doors and bright yellow signage above.

Supporting Student Programs

When UC Davis Stores grows, campus thrives. This year, UC Davis Stores was able to support important student services throughout campus, helping to maintain programs that would have otherwise been cut or eliminated.

A judge sits at a wooden podium in a courtroom or lecture hall at UC Davis School of Law, with the American flag behind them and the school’s name displayed on the front panel.

Looking Forward

Continuing our commitment to providing textbook solutions to all UC Davis students, we are working to expand cost saving textbook and courseware programs to other graduate and professional schools such as UC Davis School of Law and Betty Irene Moore School of Nursing.